On the catwalk with TAOMODA, to celebrate our 25 years of commitment

Fashion, social sustainability and voices that speak to the future

This year too, Smile House Fondazione ETS was Charity Partner of TAOMODA® WEEK, the prestigious event that, from 15 to 19 July, transformed Taormina into a stage of excellence for fashion, culture and sustainability. A special edition, which celebrated not only the protagonists of Made in Italy, but also our 25th anniversary: an important milestone, which we wanted to share in a setting capable of showcasing beauty in all its forms.

Our patients on the catwalk: the most authentic testimony

During the gala evening at the Ancient Theatre, the spotlight also fell on those who, over the years, have faced a long path of care with determination and hope. Some of our patients, now adults, walked the catwalk to bear concrete witness to the effectiveness of the Smile House model: a comprehensive approach that accompanies children and families before, during and after treatment. A moving and symbolic moment, which shone a powerful light on the commitment we have carried forward for a quarter of a century, and which we are preparing to renew for many more years to come.

Words from our President

This is how the President of Smile House Fondazione ETS Domenico Scopelliti personally commented on the event: “Celebrating the 25 years of Smile House Fondazione ETS here at TAOMODA, in my first year as President, has a profound meaning. The synergy between us is social sustainability: for a quarter of a century our mission has been to invest in the person and in their health in order to guarantee a future for patients born with malformations of the face. Doing so alongside an excellence such as TAOMODA allows us to shine a powerful light on this commitment. We are celebrating our 25 years with a special catwalk at TAOMODA with our patients, those who have reached the end of their growth, who today bear witness to the effectiveness of the Smile House model. Giving back a face, a smile, is the highest form of beauty, and celebrating it here means relaunching our mission for the next 25 years, faithful to our commitment: Before, during and after treatment, wherever you are”.